Pink Ribbons, Inc. is a feature documentary that shows how the
devastating reality of breast cancer, which marketing experts have
labeled a "dream cause," has been hijacked by a shiny, pink story of
Breast Cancer Action is sponsoring the screening of
Pink Ribbons INC at Warwick Place, Marblehead MA Wednesday October 23rd
Breast Cancer Action (BCAction) is a national grassroots
education and advocacy organization working to end the breast cancer
Founded in 1990 by a group of women who realized the
power of community. BCAction was born from a need for a grassroots
organization with a unique understanding of the political, economic, and
social context of breast cancer.
BCAction's members are women
with breast cancer and their supporters ordinary people who, by
educating themselves on the facts and the issues related to breast
cancer, have empowered themselves and others to create needed change to
end the epidemic.